Tag: future

So you think you know all about food tourism?

Food tourism has been an organized industry since 2003, when the World Food Travel Association was founded. Fourteen years later, the industry is alive and thriving. We’re seeing many tourism offices, government entities, trade groups and small business owners “doing food tourism”.  However, we’re also seeing something else – evidence that many professionals in our industry think that food tourism is as easy as promoting local ingredients on menus of locally owned restaurants. Sure, that’s part of it, but the scope of food tourism is much deeper and farther-reaching. First, food tourism embraces 20 different industries, from tail to...

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Are You Prepared for the Future of Food Tourism?

Here are 5 Tips You Can Use to Get Ready for the Future Looking into the crystal ball to predict the future is harder than ever these days. The world’s tourism landscape has changed. Cities like Venice, Barcelona and Amsterdam are oversold and new visitors to these destinations complain about the crowds, traffic and high prices. Europe is in disarray now, with hundreds of thousands of immigrants altering European cultures, perhaps forever. Brexit puts the UK in a category all its own, although a weak pound may bode well for now for inbound tourism there. A super strong U.S....

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2016 Annual Report

  2016 YEAR IN REVIEW & LOOK AHEAD ANNUAL REPORT OF THE WORLD FOOD TRAVEL ASSOCIATION It has been an action-packed journey as we prepare to enter our 14th year of operations. No one can really predict how an organization will grow, and we are grateful that we continue to find success in the leadership and advancement of our industry.  We would not be able to grow without your continued support, for which we are grateful. Please accept our thanks. We have not published an annual report for nearly 10 years. We are a small organization and as the...

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Key Insights from November’s City Nation Place Conference in London

As first published by Chris Fair or Resonance Consultancy. ——————- Two weeks ago, the Resonance team and I traveled to London to attend the second annual City Nation Place conference, a ‘Forum for Place Branding and Marketing Experts.’ The conference brought together 200 senior place branding and marketing decision makers from 35 countries for a day of learning, debate and networking. The high-energy, one-of-a-kind event was an opportunity to meet with and learn from the world’s top thought leaders in the areas of place branding, place marketing and placemaking. Delegates left the day inspired to apply insights to their...

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  • DON’T MISS THE MOST IMPORTANT EVENT

    FOR THE FOOD & BEVERAGE TOURISM TRADE

    With 8 great speakers sharing 24 new and actionable ideas for you and your business, as well as up to 30 pre-scheduled business appointments with other delegates.

    April 2-4, 2017!

    In foodie mecca Portland, Oregon